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发展历程

Sustainable Growth

It was a time of transition to boost the company’s status asa comprehensive beauty company, and a time of further growth. With the materialization of the 3 key business groups of hair/service, product/distribution, and education, the core-ability-centric grouping took place.

KERKER Hatch

Revived KERKER: One for All, All for One

KERKER's Table

Pursuing stable corporate growth by harmonizing KERKER’s employees, customers and KERKER people

Happiness Together

KERKER's corporate values, which help its employees and customers share laughter, dreams, and success

2015
  • 领会'Together We can make it'
    中国 北京美造形象设计有限公司 MOU 签约。
  • treecode academy / International salon & Academy 集团 SACO Academy MOU 签约。
  • KERKER发艺 , Maquillee ,美发连锁店 201 余家 运营中。
2014
  • Catchphrase ‘Happiness Together’
  • 제 1 届 举办 KERKER DAY 。
  • 2014 KERKER TREND -Identity 发表
  • 总公司及TREECODE ACADEMY扩大搬迁 独立运营
  • 2014年宣布 更新的企业价值观
  • KERKER 天使 ' 有梦想的孩子' 第3期运营
  • 参加9th AHF (in SHANGHAI)
  • 参与韩国政府主管 K-美容 造型师深化过程的进修生研修
  • KERKER Dream Mentoring 1期 建队仪式
  • 江南警察局 MOU 签约- 逃北者, 多文化家庭的青少年 体验就职生活
  • 成立产品生产及流通公司‘LC COSMETICS’ Concept Salon ‘La BRIDGE’ launched
  • 参与 产学协力 25个学校 symposium
  • LC COSMETICS’ 野生花烫发剂 'HUMO' 签约
  • KERKER, 굿피플 建立越南学校 签约协议
  • TREECODE, 2014 大韩民国 Beauty产业 金奖 (TREECODE ACADEMY)
  • 创办新生活,打造艺术空间, Lifestyle Retail 品牌'(BOE)' 签约
2013
  • 口号‘KERKER’stable’
  • 总公司及TREECODE ACADEMY扩大搬迁
  • 重整独创美发造型品牌‘KAOLA’
  • 参加8th AHA HAIR SHOW(in SHANGHAI)
  • 举办KERKER JONIOR SHOW‘MAGIC8’
  • KERKER天使启导项目‘追求梦想的孩子们’2期(世界宣明会)
  • 开展李哲KERKER美发造型、Maquillee、DOOFREE美容连锁经营, 超过200家店经营
2012
  • 连锁经营‘KERKERHATCH’
  • 创设KERKER发型品牌‘LC PROFESSIONAL’
  • Maquillee总店办公楼完工,扩张开业
  • 与新世界集团共同创设DOOFREE项目(江南BOONS店开业)
  • 参加7th AHA HAIR SHOW(in MACAU)
  • 举办KERKER JONIOR SHOW‘BESPOKE’
  • 开展KERKER天使越南义务活动
  • KERKER天使启导项目‘追求梦想的孩子们’1期(世界宣明会)
  • 产学协助捐赠美容实习室项目(西首尔生活科学高中、仁川生活科学高中)
2011
  • 成立产品生产及流通公司‘LC COSMETICS’
  • TREECODE ACADEMY开业
  • 创设回馈社会团体——‘KERKER天使’
  • 发表KERKER F/W HAIR TREND in HARBIN
  • 发表KERKER S/S HAIR TREND in HARBIN、TOKYO
  • 参加6th AHA HAIR SHOW(in MACAU)
  • 举办KERKER JONIOR SHOW‘De Stijl’

Trusted Diversification

It is a time of the continuing expansion of KERKER's business areas, such as accelerated overseas expansion through the rapid growth following the changes in consumers' lifestyles.

2010
  • 开设顶级美发沙龙‘Maquillee’(清潭洞总店开业)
  • 发表KERKER S/S HAIR TREND in PARIS
  • 参加5th AHA HAIR SHOW(in MACAU)
  • 举办KERKER JONIOR SHOW‘WARRIORS’
2009
  • 开设独创美发品牌‘KAOLA’
  • 发表KERKER F/W HAIR TREND in GUANGZHOU
  • 发表KERKER S/S HAIR TREND in SEOUL
  • 参加4th AHA HAIR SHOW(in GUANGZHOU)
  • 举办KERKER JONIOR SHOW‘REVOLUTION’
  • 李哲KERKER美发造型第100号店开业
2008
  • 美容行业首次外部答谢活动(金融监督院企业公示)
  • 发表KERKER F/W HAIR TREND in BEIJING
  • 参加3nd AHA HAIR SHOW(in GUANGZHOU)
2007
  • 设立KERKER中国法人
  • KERKER中国1号店北苑店、2号店SOHO店开业
  • 发表KERKER S/S HAIR TREND in LONDON
  • 参加2nd AHA HAIR SHOW(in BANGKOK)
  • 李哲KERKER美发造型90号店开业
2007
  • 变更(株)KERKER法人名称
  • 参加1st AHA(Asia Hair Designer Association)HAIR SHOW(in MALAUSIA)

Creative Takeoff

At the time when the consumers became trend-conscious, when their desire for beauty increased, and when the competition in the hair franchise industry became fierce, KERKER consolidated its differentiation from its competitors through creative business development, and increased its brand value a step further.

2005
  • 创设美容研修院‘미사(美思)工作室700’
  • 举办与装置艺术相结合的作品展——‘AURA’展示会
2004
  • 开发特殊烫发工具‘이노루바(ENORUBA)’(申请专利)
  • 李哲KERKER美发造型50号店开业
2003
  • 设立 MORI公司,专门开发KERKER产品(烫发剂、美容工具)
  • 为改善连锁经营服务开发一次性코넥(connect)发带(实用新案)
  • 举办业界首次照片作品展‘NOW HERE AND THERE’(with金重晩作家、Cais Gallery)
2002
  • 业界首次参加美丽基金会开展的‘分享1%运动’
2001
  • 李哲KERKER美发造型30号店开业
2000
  • 成立(株)KERKER美发造型
  • 举办学院毕业生1期‘JONIOR SHOW’

Successful Buildup

In the 1980s, when the expressions like 'beauty shop' and 'barber shop' were more familiar, the era of an authentic hair franchise began with the appearance of LEECHUL HAIR KERKER, which differentiated brand value and identity. In just 10 years after the opening of the first shop, LEECHUL HAIE KERKER was chosen to be part of the 100 Hair Salons in Asia list, which announced its successful start.

1999
  • 注册KERKER(KERKER)商标
  • ESTETICA选定‘代表亚洲的百大沙龙’
  • 李哲KERKER美发造型进驻百货商店、酒店、折扣店卖场
1998
  • 李哲KERKER美发造型12号店开业
1997
  • 英国维达•沙宣学院签订School ship合同
  • 设立李哲创意指导学院
1988
  • 李哲KERKER美发造型1号店(清潭总店)开业